Manage Change Today for Tomorrow’s Sake
We are strategic planning and marketing communications practitioners who have served a wide variety of clients, from Forbes 2000 and privately held conglomerates to middle market family owned businesses and non-profit organizations, ensuring they achieve the most important goals of their organization by aligning their vision for the future, current capabilities, and what stakeholders expect from them.
We build our clients capability to deliver on what Winston Churchill called “intense simplifications when intense complexities emerge.” In the reputation economy of the 2020s where organizations must be purpose-driven, resilient and adaptable, we provoke clients to think in new ways – from embracing competitive intelligence insights to course-correct their strategy to investing in the right content and conversations that build reputation for revenue sake, not reputation sake. We help build muscle memory in our clients and teach them how to fish so they are able to be self-sufficient in the fine arts of “either writ[ing] something worth reading or do[ing] something worth writing about.” – Ben Franklin
Practice Areas
Strategic Planning
We bring an “outside-in” set of eyes and perspectives to complement your inside-out point of view when it comes to goal setting and...
Learn moreThought Leadership
Our practice is founded in the creation and curation of content that frames the debate, changes the conversation, and forces...
Learn moreMarketing
Are you stuck between not wanting to build out unnecessary overhead and internal capabilities and the full outsourcing of your...
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Are you planning an offsite meeting in the new virtual reality we all find ourselves struggling in? Considering bringing in a...
Learn moreJohn Patterson
Founder & CEO
John is a trusted advisor to a wide range of organizations. He has over 25 years of corporate experience with a proven track record of success in-house as well as inside agencies and consultancies helping rethink go-to-market strategies, executive positioning platforms and awards & recognition programs for global brands. His strengths lie in his bias for action in creating programs and campaigns that move the needle and align the organization’s heritage with its current state in order to pivot towards a more profitable future. John provides thought leadership that challenges conventional wisdom and encourages creativity in problem solving while leading high-performing teams to achieve their full potential. John has an AB in Government cum laude from Harvard.
“In the midst of chaos, there is always opportunity…opportunities multiply as they are seized.”
Sun Tzu